Case Study

How GutCheck’s Suite of Research Solutions Helped Guide Noodle’s B2C Business Strategy

Noodle Partners, Inc, a certified B Corp whose mission is to make world-class education more accessible, transparent, collaborative, and on-demand than ever, was established in early 2019 with a set of online offerings via their elite university partners.

Noodle asked GutCheck to help them better understand the B2C online education landscape and get to know their consumer on a much deeper level. Noodle was able to gain a deep understanding of their target audience through an ERG (Exploratory Research Group), followed by an A&U (Attitudes and Usage) study, and rounded out by Persona Connector, an Agile Human Experience Intelligence solution.

What You'll Discover:

An overview of GutCheck's Agile HXI solution, Persona Connector
How an ERG, A&U and Persona Connector were able to help Noodle gain a deep understanding of who their core consumer was and how and where to reach them
The actionable results and key recommendations the Noodle team received to help inform their product, creative and media strategies

Case Study

How GutCheck’s Suite of Research Solutions Helped Guide Noodle’s B2C Business Strategy

What You'll Discover:

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